Prowl

Quickstart

One connector. Every market tool.
Wired into any agent in under 5 minutes

Prowl is a single MCP endpoint. You and your agents reach all 448 intelligence tools through it. No per-tool setup, no juggling API keys for seventeen providers.

1

Create an account

Sign up at prowl.chat. $5 starter credit, no card required.
2

Top up your wallet

Optional. Add credits ($10 / $50 / $200) for longer runs. You only pay per tool call.
3

Generate a token

MCP Home → API keys → generate a prowl_… key (shown once). Copy it.
4

Hand it to your agent

Paste the install prompt below into Cursor, Claude Code, or Codex. Your agent wires up the MCP and remembers it.

Connect in ~5 minutes. Grab the exact config ↓ · Full MCP tool reference →

How it works

448 tools orchestrated into one agent workflow

Discovery

Extraction

Normalization

Comparison

Pattern Detection

Strategy Output

Data sources

Real data, every angle

This is the live data your agent pulls, cross-references, and synthesizes, so it answers like an analyst, not a guesser.

Competitor Discovery

Direct & hidden competitors, market segments, power concentration, expansion vectors

Ad Creatives

Meta Ads, LinkedIn Ads, TikTok Ads, Google Ads, Reddit Ads

SEO & Keywords

Organic rankings, PPC keywords, search volume, keyword gaps, SERP analysis

Reviews & Sentiment

Trustpilot, G2, Capterra, App Store, Google Play, Google Reviews

Pricing & Offers

Competitor pricing, bundles, anchors, guarantees, monetization structures

Funnels & Landing Pages

Full funnel crawling: ad → landing → capture → upsell → checkout

Hooks & Winners

Long-running campaigns, proven angles, emotional drivers, channel-native formats

Market Trends

Google Trends, hiring signals, news, GTM expansion, spend pressure

448 Intelligence Tools

17 Data Providers

33 Modules in Catalogue

30h Saved Per Report

Deliverables

What your agent can now produce
One report, five export formats

prowl_analyze returns the interactive report. The five exports are generated on request — your agent calls prowl_generate_artifact for the ones you actually want, and each is billed on its own. In the web app, video and audio render themselves once a run finishes.

Interactive Report

Up to 16 intelligence modules per report — 8 without a subscription — with visual components: charts, galleries, comparison tables, heatmaps. Shareable via link.

Primary

infographic.html 17 blocks

Channel mix

68%

Spend trend

HTML Infographic

Standalone visual summary with 17 block types: KPI grids, bar charts, donut charts, comparison tables. Chart.js powered.

Visual

PDF Document

Professional branded report with styled tables, KPI panels, and executive summaries. Print-ready.

Formal

PPTX Slide Deck

Dark-themed 16:9 presentation, 10-16 slides. Drop into your next board meeting or client pitch.

Presentation

Video Summary

Animated MP4 (30-60s, 1080p) highlighting key findings. Share on Slack, Loom, or social. Available where video rendering is enabled.

Motion

Audio Summary

Narrated MP3 of the findings — listen on the commute instead of reading the deck.

Spoken

Intelligence

Your agent delivers
up to 16 intelligence modules per report

These twelve are the base set. The full catalogue holds 33; your tier decides how many land in one report — 8 on Recon, 12 on a subscription, 16 on a max run.

01

Market Topology

Who matters, who doesn’t, where power concentrates. Direct & hidden competitors, market segments, expansion vectors.

02

Positioning Matrix

Messaging convergence, claim saturation, differentiation gaps. How every player frames their value.

03

Revenue Mechanics

Offer structures, bundles, anchors, guarantees, monetization sequencing. How they make money.

04

Funnel Intelligence

Full-path analysis: ad → landing → capture → upsell → checkout. Friction leaks, conversion boosters.

05

Creative Signal Engine

Long-running campaigns, hook clustering, channel-native formats. What’s working and why.

06

Market Pulse

Google Trends, hiring signals, news, GTM expansion, spend pressure. Where the market is heading.

07

Voice & Vulnerability Index

Review mining across Trustpilot, G2, Capterra, app stores. Sentiment clusters, churn triggers, trust gaps.

08

SEO Growth + AI Retrieval Audit

120-point technical, on-page & AI-readiness audit. Crawl efficiency, AI-retrieval readiness (GEO/AEO), entity trust, intent fit, conversion readiness, and grey/black-hat pattern detection — scored across five axes.

09

Market Sizing

TAM / SAM / SOM triangulated from independent methods, every number sourced. No single-source guesses.

10

Channel Economics

Where competitors buy growth and what it costs them. CPC benchmarks, spend pressure, channel mix, efficiency signals.

11

Growth Signals

Hiring, funding, product velocity, geo expansion. Trajectory, not snapshots — who is accelerating and where.

12

Idea Verdict

No domain? No problem. Feed Prowl a raw product idea — it maps demand, competition, and niche media, then returns a sourced GO / NO-GO verdict.

Why Prowl

Four subscriptions and a spreadsheet
or one connector your agent calls

SPY TOOLS (SimilarWeb, SEMrush, SpyFu, Foreplay…)

SEO tool~$100-200/mo

Ad spy tool~$50-100/mo

Traffic analytics~$100-200/mo

Funnel analysismanual

Review miningmanual

Cross-reference + synthesize10-30h

Strategy + playbookyou

$200-500+/mo • raw data • no synthesis

PROWL MCP

[DONE] 448 tools your agent calls in one query

[DONE] SEO + ads + funnels + reviews + trends

[DONE] Cross-referenced & synthesized automatically

[DONE] Up to 16-module strategy report

[DONE] 6 formats: report, infographic, PDF, PPTX, video, audio

[DONE] Execution playbook + battlecards

[DONE] Shareable link, board-ready

From $60/mo • ~10 minutes • fully automatic

Wire it up

Drop in the config
or let your agent wire it for you

Two ways in: paste the JSON yourself, or hand the install prompt to your agent and let it write the config.

{
  "mcpServers": {
    "prowl": {
      "url": "https://prowl.chat/mcp",
      "headers": { "Authorization": "Bearer prowl_YOUR_KEY" }
    }
  }
}

Feed this to your agent It reads the skill and writes the config for you.

Set up the Prowl MCP for this project using the install skill at https://prowl.chat/mcp/install.md. My token is prowl_YOUR_KEY. Write the client config plus a git-ignored token file, then verify with prowl_list_tools.

View skill →

Works with Cursor • Claude Code • Codex • any MCP client

Pricing

Simple. Predictable. Cancel anytime.

Recon

$0

Free MCP access + $5 starter credit

$5 starter credit included
448 intelligence tools
Up to 8 modules per report
All 6 output formats
No card required

Exploit

$60/mo

$60 credits / month · pay per tool call

448 intelligence tools
Everything in Recon
Deep research runs (typical run ≈ $8–9 in credits)
Priority processing
For founders validating markets

Questions

How do I connect Prowl to my agent?

Generate an API key in your dashboard, then point any MCP-capable agent (Cursor, Claude Desktop, Claude Code, Codex, or your own stack) at prowl.chat/mcp with your key. The install skill at /mcp/install.md writes the client config and a git-ignored token file for you.

How does billing work?

A single USD wallet. Subscriptions add monthly credits; you can also top up anytime. You pay only for the tool calls your agent actually makes. No per-seat fees, no per-report quotas. Unused subscription credit resets each period; purchased top-up credit never expires. Typical run cost: basic ≈ $3, deep ≈ $8.60, max ≈ $16.80 in credits.

What data sources does Prowl use?

448 intelligence tools spanning SEO, paid ads, SERP, traffic analytics, market and web data, returning real numbers, not model guesses. Your agent calls them on demand and synthesizes the results.

Do you store my prompts or sell my data?

No personal data is sold. Requests are used to run your analyses and improve reliability. See our privacy policy for details.

How do I know the numbers are real?

Every report runs on live tool data, and deep/max runs push claims through an adversarial verification pass: numeric claims are cross-checked against independent tools, conflicting evidence is flagged, and refuted claims are disclosed in an appendix — not silently dropped. Each claim carries a confidence rating. If we can't verify something, the report says so.

Can Prowl validate a product idea without a website?

Yes. Idea-in mode takes a raw product idea — no domain required — and maps demand, competitors, niche media, and market size, then returns a sourced GO / NO-GO verdict (the Idea Verdict module).

Can I cancel anytime?

Yes. Subscriptions cancel at the end of the current period from your account settings. No contracts, no lock-in.

Trust

Built for operators

One MCP endpoint, the full intelligence stack, real numbers your agent can act on.

448 intelligence tools

33 modules in the catalogue

6 output formats

~10min to a full brief

No vanity metrics, no logo wall. Just one endpoint your agent can call today, billed per use, with a $5 starter credit so you can verify it yourself.

The market intelligence connector for AI agents

One connector. Every market tool.Wired into any agent in under 5 minutes

Create an account

Top up your wallet

Generate a token

Hand it to your agent

448 tools orchestrated into one agent workflow

Real data, every angle

Competitor Discovery

Ad Creatives

SEO & Keywords

Reviews & Sentiment

Pricing & Offers

Funnels & Landing Pages

Hooks & Winners

Market Trends

What your agent can now produceOne report, five export formats

Interactive Report

HTML Infographic

PDF Document

PPTX Slide Deck

Video Summary

Audio Summary

Your agent deliversup to 16 intelligence modules per report

Market Topology

Positioning Matrix

Revenue Mechanics

Funnel Intelligence

Creative Signal Engine

Market Pulse

Voice & Vulnerability Index

SEO Growth + AI Retrieval Audit

Market Sizing

Channel Economics

Growth Signals

Idea Verdict

Four subscriptions and a spreadsheetor one connector your agent calls

Drop in the configor let your agent wire it for you

Pricing

Questions

Built for operators

Connect your agentto real market data

Reset password

Set a new password

Prowl workspace

Prowl

Your agent's market intelligence connector

Set up in 3 steps

Generate your token

Connect your agent

Verify connection

Your keys

Wallet & billing

Example reports you can generate

Recent invocations

Tool pricing

Tool catalog

Admin console

HEADLINE

NEEDS ATTENTION

COST PER DAY — COGS vs BILLED

PLATFORM METRICS

SPEND BREAKDOWN (COGS / BILLED / MARGIN)

TOP PROVIDERS BY COST (USD)

SUBSCRIPTIONS OVER TIME

USERS

ACTIVE SUBSCRIPTIONS

NEW SUBSCRIPTIONS

COUPONS

USER FEEDBACK

REPORT RATINGS

REPORT LOGS

ARTIFACTS

REQUESTS BY PROVIDER

TOP PROVIDERS

TOP TOOLS (drilldown)

POOL STATUS

PROVIDER HEALTH (Success / Failure by Day)

LLM CONFIGURATION

One connector. Every market tool.
Wired into any agent in under 5 minutes

What your agent can now produce
One report, five export formats

Your agent delivers
up to 16 intelligence modules per report

Four subscriptions and a spreadsheet
or one connector your agent calls

Drop in the config
or let your agent wire it for you

Connect your agent
to real market data